Marine Drive – Cape Town to Milnerton – Afternoon peak hour
This site is viewed by afternoon peak-hour traffic homeward bound on Marine Drive as they enter Milnerton coming from Cape Town CBD, the N1 Highway and the Southern Suburbs.
The traffic is slow-moving, busy all hours, on the MyCiti bus lane, having increased traffic volumes in the afternoons from 16:00 – 18:00.
Audience / Demographic
- Mid- to higher income business owners, employees and employers living in the Western Seaboard from Milnerton to Melkbosstrand, which includes 2 prime golf estates, high-end residential areas along the coastline and middle income residential areas in greater Milnerton and Table View.
- There is also exposure to inhabitants of Sunningdale and Parklands, developing residential nodes on the Western Seaboard.
- The route is also frequented by housewives between shops, schools, entertainment and home.
- This is a prominent ‘beach road’ used by inhabitants of the Southern Suburbs and Cape Town en route to the beaches along the West Coast.